How Reagan Beachwear Was Born

How Reagan Beachwear Was Born

It all started with a simple desire: to live life to the fullest, move freely, and wear clothes that reflected who I am. Not just a brand, but a mindset. Something that blends salt, asphalt, sun, and that sense of freedom you only get on a board—whether it's a skate deck or a longboard catching waves.

I've always been drawn to brands that tell a story, brands with soul. One day, I thought, "Why not create my own?" A brand that would be a nod to that raw energy found in riders, dreamers, and those who aren’t afraid to break free.
That’s how Reagan Beachwear was born.

Why “Reagan”?

The name is a throwback to the 80s America, the old surf films, the roads along the California coast, and that retro vibe that doesn’t take itself too seriously but still looks cool. It’s a name that sticks. That hits.

And the little shark?

The little shark is our totem. It symbolizes quiet power, freedom in wide open spaces, and raw elegance. It keeps moving forward. It doesn’t fake it. It sends it, just like we do.

This isn’t a brand for everyone. It’s for those who appreciate authenticity, fun, and movement. For those who live with salty hair and music in their ears.

Today, Reagan Beachwear is more than just a logo on a t-shirt: it’s a tribe.
A community that lives hard, rides strong, and loves life loud.

Join the Shark Gang, you’ll see, we don’t bite. Well... except at life.